Services

Planning and consultation CGI

Planning imagery has one job: to survive scrutiny from people looking for a reason to object.

Typical timeline
1 to 2 weeks
Revisions
Four rounds scoped in
Based in
London, UK, working anywhere

What it is

Consultation imagery fails in two directions. Too flattering and it invites the accusation that the visuals are selling something the building will not deliver. Too dry and nobody understands what is being proposed at all.

We work to a geometry-locked standard for this: imagery built on real geometry, with cameras and viewpoints locked, so what the committee sees is what gets built. No invented context, no guesswork. The judgement is in making that accuracy legible, which is a design problem rather than a technical one.

What you get

1 to 2 weeks
01

Accurate viewpoint sets from agreed camera positions

02

Geometry-locked and viewpoint-locked frames throughout

03

Legible, planning-safe treatment of context and materials

04

Consultation-ready boards and crops

Related work

Projects showing this craft

Questions

What does geometry-locked mean?
The image is built on the real model, with the camera position and lens fixed and recorded. Nothing in the frame is invented to make the scheme look better, so the view can be defended in front of a committee.
Do you use AI on planning imagery?
Only where it cannot affect what is being represented. Where accuracy is critical, every frame stays geometry-locked and viewpoint-locked. Our AI policy sets this out in full and is public.
Can you match specified camera positions?
Yes. Agreed viewpoints are set up in the model and locked, and we can work to positions supplied by you or your planning consultant.
How quickly can you turn a set around?
One to two weeks for a typical set. The variable is how settled the design and the viewpoints are, not the rendering.
←All services Start a project→